Email Assets
Do you have an email list or a newsletter? Use our example copy to share key actions from Together Alliance with your network.
As we get closer to the Summit dates and build on local organising, we’ll add more emails here to help you mobilise your people.
Template
Key action
Template 1
Announce that your organisation is joining Together Alliance
Template 2
Start organising in your area
Template 3
Register for the Summits
Template 1: Announce your participation
Subject lines
Call to Action
https://togetheralliance.org.uk
Email body
{{RecipientName}},
The voices of division in our country are growing louder and more confident.
The far right have been working towards this moment for decades. This is their chance to reshape our country in their image. Fearful. Angry. Hateful.
Their false promises seize on the very real economic problems people face, in order to scapegoat minorities. This has been their playbook from time immemorial.
But we know we can turn the tide when we stand together.
The Together Alliance is made up of hundreds of civil society organisations representing over 15 million people. We’re backed by thousands of everyday people from all over the country who’ve put their time, money and effort into bringing our alliance together.
We are mobilising for love, hope and unity in the face of hate, fear and division. We’re raising our voices to stop the rise of the far right.
On 28 March, we organised the biggest anti-fascist march in British history, bringing hundreds of thousands of people together in unity and solidarity.
It’s in this spirit that we’ll continue to mobilise and organise to take this solidarity and unity into our communities.
We are building the unity needed to stop the far right — and your participation will set the tone, showing that the majority of people in this country stand for hope and unity.
We choose to stand together against the far right.
With determination,
{{Sender Name}}
B: Newsletter copy
, a coalition made up of hundreds of civil society organisations representing over 15 million people.
We are raising our voices to stop the rise of the far right, and show our friends and neighbours we have their backs.
Join us.
Template 2: Start organising
A: Full email to a supporter list
Subject lines
Call to action
Set up a local Alliance
Email body
{{Recipient Name}},
The bad news: The far right are mobilising.
The good news: So are we — and what we’re building is bigger, full of joy, and animated by hope.
In March, we brought together the largest coalition of organisations against the far right this country has ever seen.
But we can’t stop there.
It’s all hands on deck to make this movement as powerful as possible. {{Insert one to two lines about how your organisation is helping ahead of the march.}}
Are you ready to get started in your own community and build relationships through collective action?
We have put together the guidance you’ll need to start a local group – we’ll walk you through the set up process, how to build an online presence, put together events, distribute leaflets, and more.
The voices of division are growing louder.
But this is our moment to show that unity can grow stronger; that change comes from people working together for hope, not despair; for solidarity, not racism.
Let’s do this.
With determination,
{{Sender Name}}
Template 3: Register for the Summits
A: Full email to a supporter list
Subject lines
CTA
Get your tickets for the Together organising summits
Links
Email body
{{Recipient Name}},
In March, half a million of us marched together to show that unity will always be stronger than division.
Hatred and fear grow when good people do nothing. But when our communities come together, we come back stronger.
We will not sit back and watch the far right subvert our communities.
That’s why we’re joining the Together Alliance summit on [October 17/24] in [London/Manchester]. This will be an opportunity to organise together with hundreds of people.
Can you join us to organise, collaborate and build the future together?
{{If you wish, insert a short, personal explanation of why this matters to you or your organisation. Focus on values, people, or experiences that led you here.}}
These Summits present a powerful opportunity.
People from all over the country, coming together to share, learn and sharpen the tools to build unity.
Let’s work together to turn the tide.
With gratitude,
{{Sender Name}}
B: Newsletter copy
In March, half a million of us marched together to show that unity will always be stronger than division.
We showed what’s possible when our communities come together.
That’s why we’re inviting you to join us at the upcoming Together Alliance Summits to organise, learn and collaborate.
